Abstract
In the face of the great danger posed by the Covid-19 pandemic,
political leaders worldwide, speaking from a position of
authority, delivered carefully crafted televised speeches and
press conferences, intended to inform the public about the
pandemic, its implications and the preventive restrictions they
were imposing. The main objective of this paper is to investigate
how politicians used language, particularly metaphors, when
talking about and interpreting the newly created situation with
the Covid-19 pandemic. For the purposes of this study a corpus
was compiled of coronavirus-related speeches delivered by
several key world political figures – Boris Johnson, Donald
Trump, Angela Merkel, and Emanuel Macron. The speeches
were delivered on a timeline from March to May 2020, i.e. the
period that saw the inception, the peak and the gradual
withdrawal of the first ‘wave’ of the coronavirus in Europe and
the United States. A contrastive analysis of the speeches was
carried out in order to detect similarities and differences in the
use of metaphors on the part of the politicians, at the three
specific time points of the pandemic’s trajectory.
Keywords:Covid-19, politicians, speeches, metaphors, persuasive effect
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